Online business Research Paper Example | Topics and Well Written Essays - 750 words

Online business - Research Paper ExampleNo longer is it essential for stores to be a physical entity, but a virtual one that is accessed employ a personal computer, items on sale viewed, selected, and then purchased all from the comfort of a chair at home. matchless then has to just wait for the delivery of these items. The Online Store The online store exists in virtual human race as an URL on the World Wide Web. Getting to the store requires using the URL to cave in the web pages of the store on the computer screen. The experience of windowpane shopping as practiced to begin with changes in with online stores. Surfing through the web site addresses of the several online stores from the luxury of chair at home, provides the window shopping experience. In the physical retail store a sales clerk helped one let on items of need, but in the online store one would have to go through the pages of the online store, identify items of interest, and look at the promotional offers on the m before finalizing the purchase. In the physical store one pushed a cart rough and dropped the chosen items in a cart and took it to a sales clerk, who tallied the items and presented a bill. The bill was then stipendiary for by cash or credit cart. One walked out of the store the proud owner of the items purchased. In an online store in that respect is the virtual cart. Clicking on the items one wishes to purchases, puts the items virtually into the cart, with the advantage of immediately knowing the meat value of the purchases at that given time. Once the purchases have been completed, the different kinds of payment options appear on the screen. One then has to choose the payment option and provide the relevant details. The online store verifies the payment and then ships the items to you. wholly tat one has to do is await the delivery (Lohse & Spiller, 2003). The Advantages and Disadvantages of the Online Store The quick growth of on-line stores reflects the obvious advant ages of an online store over the physical stores. On-line stores are quicker to enured up in that there is no need to locate and rent or build physical space, once the necessary tie-ups with suppliers are complete. It is much easier and faster to set up the web site with the requisite number of pages containing the details of the business. In amplification to the speed with which an online store can be set up, it is also less expensive to set it up. Building or rental costs are avoided, along with the need to buy and stock the goods. The products survive out from the manufacturer or whole seller, with a limited investment in them. In accession to cost advantages in setting up an online store, there is the advantage of low operating costs, with added benefit of safekeeping the online store open 24 hrs a day, 7 days a week, and 365 days a year. at that place are also several competitive advantages, particularly from the perspective of customer. The foremost of these is convenien ce and flexibility in the actual purchase processes and the delivery of the purchased goods (Chakrabarti & Kardile, 2002). Furthermore, the lower costs in setting up an online store and runnel it in comparison to a physical store translates into lower costs of the items, which is an attraction for customers (Keen Web Templates, 2011). It is non all hunky-dory for online stores. There are disadvantages too. Poor imagery on the websites leads to bad impressions of the products and the online store. In addition customers